WHISKEY OFFICER'S CHOICE 0.75L - 40%

Officer's Choice, the whiskey

Enjoyed globally, Officer’s Choice, is an international favorites'. The finely balanced malt blend of OC Whisky celebrates the ‘officer’ of today who live their passions, carve their own routes to success and inspire those around them to follow their dreams.

Officer's Choice, commonly known as OC, is an Indian whisky brand which is owned by Allied Blenders & Distillers (ABD), formerly BDA. It is considered to be one of the largest spirit brands in the world. In 2015 Officer's Choice overtook Smirnoff vodka to become the world's largest selling spirit brand. In calendar year 2014, the brand sold 28.4 million cases, higher than any other spirit brand in the world. Compared to the other Indian whiskies which are mainly made from molasses (therefore technically making them rums), OC is made from grain.

Officer's Choice, the brand

Brand Officer Choice is a popular whiskey brand that originated in India and has become known for its smooth taste and affordable price. The brand has been around for over three decades and has won numerous awards for its quality and taste.

One of the unique features of Officer Choice whiskey is its blend of Scotch malts and Indian grain spirits, which gives it a distinct taste that sets it apart from other whiskeys in its price range. This blend of whiskey is then aged in oak barrels for a minimum of three years, which helps to mellow out the flavor and create a smooth finish.

In addition to its unique blend, Officer Choice has also become popular due to its affordability. The brand has been able to maintain a low price point without sacrificing quality, which has made it a go-to option for many whiskey drinkers around the world.

One of the key factors in Officer Choice's success is its marketing strategy. The brand has focused on creating a strong brand image and has invested heavily in advertising and promotions. This has helped to create a loyal fan base and has helped to establish Officer Choice as one of the most recognizable whiskey brands in India.

Overall, Officer Choice is a great choice for those looking for a smooth and affordable whiskey. Its unique blend of Scotch malts and Indian grain spirits, combined with its marketing strategy, has helped it to become one of the most popular whiskey brands in India and beyond.